Commercial Bank of Ceylon PLC hiring Assistant Manager – Digital Marketing (Web) – Apply Now

Commercial Bank of Ceylon PLC invites qualified candidates to apply for the position of Assistant Manager – Digital Marketing (Web) based in Colombo, Western Province, Sri Lanka. The role demands expertise in website management, digital marketing strategies, and collaboration with IT teams to optimize online presence and customer experience.

Job Profile

• Website Management: Oversee corporate websites, ensure usability, design, content quality, customer experience, and multilingual translations (Sinhala and Tamil) adhering to brand standards.
• Digital Strategy: Enhance website visibility through digital advertisements, award submissions, lead generation optimization; monitor competitors and market trends using analytics tools.
• Technical Coordination: Collaborate closely with IT teams, developers, and relevant stakeholders to manage technical improvements, content updates, and user experience enhancements, including WCAG 2.1 compliance.
• Digital Marketing Initiatives: Plan and implement digital marketing campaigns in collaboration with marketing managers and product teams; analyze global trends to initiate and support digital projects.
• Online Presence and Insights: Manage Google My Business profiles, online brand reputation, and provide strategic recommendations by evaluating the effectiveness of digital activities.

Applicant’s Profile

• Bachelor’s degree or professional qualification in IT, Brand Management, Diploma in Digital Marketing, or related fields.
• Minimum 2-5 years proven experience in Digital Marketing, IT, or in a similar role.
• Strong communication, negotiation, and relationship management skills that foster collaboration and effective partnerships.
• Expertise in project management, strategic thinking, and problem-solving with an analytical and results-driven approach.
• Proficiency in web development, search engine optimization (SEO), and user experience management ensuring technical excellence and user-centered solutions.

Additional Information

• Seniority Level: Mid-Senior level
• Employment Type: Full-time
• Job Function: Administrative and Marketing
• Industries: Banking, Marketing Services, Digital Accessibility Services
• Location: Colombo, Western Province, Sri Lanka
• Referrals: Increase your chances by 2x through referrals

Embark on a dynamic career in digital marketing with one of Sri Lanka’s leading banks. This role offers the opportunity to contribute to innovative digital strategies and enhance the bank’s online presence significantly.